multidisciplinary space designer

hard rock live

A Hybrid venue

hard rock live has seen the day with the expansion project of the Hollywood resort. The new venue which replaces the old one could welcome 1000 people more.

It is an entertainment venue located in Florida, with a capacity of 6600 seats and 7034 people in general admission.

hard rock live is a hybrid size venue between an arena and a theater.

FR

hard rock live a vu le jour dans le cadre du projet d’agrandissement du complexe Hollywood Resort. La nouvelle salle, qui remplace l’ancienne, peut accueillir 1 000 personnes supplémentaires.

Il s’agit d’une salle de spectacle située en Floride, d’une capacité de 6 600 places assises et 7 034 places debout.

Le design de hard rock live s’est inspiré des couleurs de la tribu Seminole de Floride.

C’est une salle polyvalente qui peut accueillir tout type de spectacles, des comédies musicals, des conférences, des combats d’arts martiaux.

The design was inspired by the colours of the Seminole Tribe of Florida
“Acoustic cubes hanged from the ceiling combined with a high-performance audio system design, create an exceptional sound environment.” Sceno Plus Design

A multi-purpose room

hard rock live is a 225, 000 square feet venue which can welcome many sorts of shows, from concerts, musicals, MMA fights to conferences.

Concerts configuration
Mixed Martial Arts configuration
The venue converted for a conference.

Between huge dimensions and intimacy

hard rock live is about modularity. The main room adapts to different scenario shows so are the the VIP Suites. They are convertible, they can adapt into smaller rooms for more intimacy, or au contraire into bigger rooms with its foldable walls.

VIP Suites – version in its bigger capacity
VIP Suites
VIP Banquettes

A VIP Banquettes located right in the center of the audience, creating its own bubble with the banquettes and the coffee tables.

Cosy yet elegant atmosphere

For a cosy atmosphere in the VIP Salon, we use some warm colours and materials such as wood finish and velvet upholstery.

I got the Blues

The lobby carpet design and the bars are using certains blue colours in reference to the former Hollywood venue which colour theme was blue. A way of saying we did not forget the past.

Credits

Client : Seminole Hard Rock Hollywood
Location : Hollywood, Florida, USA
Cost : US $125M
Project Mandate : Sceno Plus
Mandates : Architectural Design ; Theatre Design ; Interior Design ; Technical Infrastructure ; Specialized Equipment System Design ; Architectural Lighting Design ; Acoustics ;
Construction Follow-Up
Photos / Renderings : Sceno Plus